This course examines the formation and current state of consumer culture, primarily in the United States but with references to European and Third World societies. Phenomena to be considered include advertising, mass-circulation magazines, department stores, the contribution of Hollywood movies and television to a "consumption ethic" and the use of commodities in the construction of distinctive lifestyles. The overarching theme is the idea of consumption as a modern (or postmodern) form of social control.
COURSE FORMAT: Discussion Seminar
Level: UG Credit: 1.00
Prerequisites: None
Last Updated on MAR-03-1998
Maltby, Richard, PASSING PARADE: A HISTORY OF POPULAR CULTURE IN THE TWENTIETH CENTURY, New York: Oxford University Press, 1989
Copyright Wesleyan University, Middletown, Connecticut, 06459