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Academic Year 2001/2002

Persuasion
PSYC 360 SP

This seminar will examine current theory and research in the areas of attitudes, persuasion, and social influence. Topics will include attitude measurement, attitude functions, models of persuasion, mood and persuasion, subliminal persuasion, conformity, and compliance.

MAJOR READINGS

Cialdini, R.B. (2000). INFLUENCE; SCIENCE & PRACTICE, 4th ed., Allyn & Bacon
Shavitt, S., & Brock, T.C. (1994), PERSUASION: PSYCHOLOGICAL INSIGHTS AND PERSPECTIVES, Allyn & Bacon.
Kilbourne, J. (1999). DEADLY PERSUASION, Free Press.
Selected journal articles.

EXAMINATIONS AND ASSIGNMENTS

Several assignments, an empirical project, and a final paper.

ADDITIONAL REQUIREMENTS and/or COMMENTS

This course is in the study area of Social Psychology.

Unless preregistered students attend the first class meeting or communicate directly with the instructor prior to the first class, they will be dropped from the class list. NOTE: Students must still submit a completed Drop/Add form to the Registrar's Office.

COURSE FORMAT: Lecture/Discussion

REGISTRATION INFORMATION

Level: UGRD    Credit: 1    Gen Ed Area Dept: SBS PSYC    Grading Mode: Graded   

Prerequisites: PSYC260 Links to Web Resources For This Course.

Last Updated on MAR-19-2002

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